Donald Trump Has Landed – President of the United States?

There are some things you just can’t do in politics, not at the presidential level, anyway.

This is a game like any other, with rules honed over decades by the pros in blue blazers clutching focus-group results: Be likable. Don’t make enemies. Respect the party elders. Avoid funny hats. And never wear white bucks or French cuffs to the Iowa State Fair, a flyover fantasy­ land of cholesterol and common decency where the life-size butter cow grazes behind glass with the life-size butter Uncle Pennybags from Monopoly.

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That’s why Wisconsin Governor Scott Walker wore jeans to pose atop the hay bales this year. Former HP CEO Carly Fiorina featured pink plaid—­Farmer Jane meets Disney princess—and Democratic front runner Hillary Clinton dug up a blouse of blue gingham, hoisting her pork chop on a stick like a blue ribbon for authenticity. They all played it well, adhering to the sacred promise that if they pretend to be like everyone else, voters might think they actually are.

Read TIME’s interview with Donald Trump.